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Разработка своей финансовой стратегии

Финансовая стратегияФинансовая стратегия необходима предприятию для достижения финансовых целей. При разработке финансовой стратегии возможны самые различные варианты, но для любого из них понадобится определить срок планирования, наметив промежуточные финансовые показатели и способы их достижения.

Также не менее важен и контроль реализации финансовой стратегии, позволяющий оценить эффективность деятельности предприятия, выявляя отклонения от ожидаемого результата и по ходу дела корректировать стратегию.

Финансовая стратегия предприятия – это генеральный план действий, направленных на обеспечение предприятия финансовыми средствами и распоряжению ими.

Финансовая стратегия – это набор правил и принципов, определяющих денежные потоки предприятия, границы рисков и цели, сформулированные с определенным набором показателей и правил их формирования. Подобная стратегия тесно связана со стратегией развития предприятия.

Формирование финансовой стратегии практически невозможно, если нет общей стратегии развития, которая всегда задается акционерами, собственниками или советом директоров. Даже когда стратегия развития не отражена в каком-либо подробном документе, все равно всегда есть некая установка: акционеры высказывают пожелания по доле рынка, или уровню рентабельности.


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