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Формирование стратегических финансовых целей

Стратегические финансовые целиСистему целей финансовой стратегии можно представить в части общих стратегических задач компании. Построить эту систему можно, включив следующие шаги.

Шаг 1. Включить стратегию финансов в общую стратегию предприятия в соответствии с уровнем целей корпоративной стратегии. Так, для дерева стратегических целей предприятия можно установить три уровня.

Шаг 2. Установить интегральные финансовые цели первого уровня. В большинстве случаев подобной целью выступает сама рыночная стоимость компании, которую можно определить, как в абсолютных, так и в относительных показателях, таких как рост рыночной стоимости в процентах.

Шаг 3. Определить базовые цели финансовой стратегии. Общая цель первого уровня разделяется на подцели, что требует конкретизации задач и учета особенностей предприятия. Цели первого уровня можно достичь, если у компании хватает собственных финансовых ресурсов, структура активов и пассивов позволяет иметь приемлемый уровень финансовых рисков, а рентабельность своего собственного капитала высока

Шаг 4. Определить действия по достижению финансовых целей. На этом этапе предлагается ряд конкретных мероприятий, таких как проведение облигационного заема и т.п.


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